Patta x Havaianas: Summer Style with a Story, Featuring Edgar Davids
Patta x Havaianas partnership brings two worlds together. Drawing on Havaianas’ legacy as a symbol of Brazilian lifestyle and Patta’s community ethos, the collaboration presents a reinterpretation of a global staple — fronted by none other than football legend Edgar Davids.
A Classic Silhouette, Reimagined with Patta’s Signature Identity
Patta x Havaianas presents a limited-edition flip-flop. The flip-flop is built on Havaianas’ original Brasil logo silhouette, unchanged in form, but with a strong Patta presence. The footbed carries oversized Patta branding, mirrored across both feet. On the straps you can see the Surinamese and Brazilian flags. The sole stays untouched and is made from 100% Brazilian rubber, made to move, built to last.
A Flip-Flop with a Story
The Patta x Havaianas flip-flops come in two colourways: black and white as well as forest green and yellow. The flip-flops come in a fully custom Patta x Havaianas green and yellow box, made from cardboard with a built-in hanger. The design features co-branding. Inside the box, a palm tree and the words “Lobi Libi” are printed, bringing a personal layer to the packaging, referencing Patta heritage and the spirit of love and life that runs through the campaign.
Legacy in Motion
The campaign is led by football legend Edgar Davids. Amsterdam-born with Surinamese roots, he stands as a symbol of perseverance and generational influence. The campaign emphasizes mentorship, legacy and knowledge sharing. The narrative pays homage to predecessors and encourages future generations to “pass it on.”
Havaianas: More Than Just a Flip-Flop
Havaianas has been a part of daily life in Brazil since 1962. Its signature rubber flip-flops are a staple across generations: functional, durable, and unmistakably Brazilian. Over the decades, the brand has expanded far beyond its roots, becoming a global symbol of summer and a style that is both youthful and authentic. Today, Havaianas is available in over 100 countries and continues to embody a relaxed lifestyle through vibrant designs and innovative collections.
Step into the story. Discover the Patta x Havaianas collection now.
Ready for More?
Edgar Davids also stars in Just Eat’s new retro collection — check out the full story here.
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