Leo Messi Teams Up with Stanley 1913
Stanley 1913, the iconic and innovative lifestyle brand that continually evolves with changing cultures, announced a strategic partnership with one of the world’s greatest athletes, Leo Messi. This marks Stanley’s first-ever multi-year collaboration with a professional athlete, blending the brand’s originality and innovation with Messi’s unparalleled talent and dedication to his sport.
“Stanley has been a part of Leo’s family and daily life since his youth in Argentina,” said Matt Navarro, Global President of Stanley 1913. “This partnership between Messi and Stanley 1913 has truly been years in the making. His genuine use of Stanley products in his daily routine, including our Original Maté Collection, makes this collaboration a perfect match.
Two Icons: The Messi x Stanley 1913 Collection
The Messi x Stanley 1913 Collection is designed to inspire others to unleash their inner champion. Together, Messi and Stanley 1913 introduce a new, performance-focused innovation alongside three exclusive products in Messi GOAT Pink, a color created specifically for this collaboration. The collection includes the brand-new Quencher ProTour Flip Straw Tumbler (40oz), as well as the IceFlow™ Flip Straw Jug (64oz) and the IceFlow™ Flip Straw 2.0 Bottle (24oz).
Messi has been a longtime fan of Stanley, using its South American-inspired Maté system for decades. As the traditional national drink of Argentina, maté represents a deep connection to Messi’s family, culture, and sports community. Messi played a hands-on role in designing the Stanley 1913 collection, providing input on the innovative product selections, materials, finishes, and colors. His personal mantra, “START EARLY, STAY LATE,” is engraved on four items in the collection, paying tribute to his dedication to the sport.
“I am honored to collaborate with Stanley 1913 to innovate and design the Messi x Stanley 1913 Collection,” said Leo Messi. “My connection with the brand is truly authentic—I always have a Stanley with me for my maté, and I drink water from my Stanley both on and off the field. Just as I ‘start early and stay late’ in my commitment to the sport, Stanley 1913 has been committed for over 110 years to product innovation, design, color, quality, and delivering a best-in-class consumer experience. I can’t wait for our shared communities to experience what we’ve created together—because ultimately, this is all designed with them in mind.”
For more details, visit the Stanley 1913 website and explore the full collection.
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