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PUMA x ADER ERROR: Faster Than Youth

The sports brand PUMA have linked up with ADER ERROR for a second time, bringing an all-new collection that redefines some of the PUMA’s classics.

With the aim of blurring the lines between art, fashion and sportswear, ADER ERROR achieve their goals with bold colours and patterns, creating an obscure but very impressive merger of both retro and futuristic influences. Look out for misplaced logos on the collection, something which adds a very human and individualistic element to all the pieces – essentially thanks to what our ‘deliberate mistakes.’

https://www.youtube.com/watch?v=LOu03do_8tI&feature=youtu.be

In the Benelux the PUMA x ADER ERROR collection will be available at Avenue Store and will be celebrated with an exclusive in-store launch event in Antwerp on February 22nd, starting 6:30pm. The collection launches globally on PUMA.com, PUMA stores and select sneaker retailers on February 23rd.