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Mary Earps wants to inspire with her ventures off the pitch

Mary Earps has become a women’s football icon both on and off the pitch, merging her athletic ability with her passion for fashion and business. Her latest collaboration with PUMA has been a perfect fit, while her personal branding ventures allow her to express her unique style and dedication to women’s well-being.


Puma Partnership

Mary Earps, celebrated as the first back-to-back winner of The Best FIFA Women’s Goalkeeper award and a Women’s Ballon d’Or finalist, has consistently been a trailblazer within the world of football. Her latest partnership with PUMA is a testament to her influence beyond the goalposts, bringing her keen sense of style to the forefront of the collaboration. Earps’ collaboration with PUMA not only spotlights her as an athlete, but also emphasizes her role as an advocate for inclusivity within the sports community. In a recent interview with Versus, Earps stated that “PUMA wanted to really make their athletes feel included and amplify their voices, and I feel like that perfectly aligns with what I stand for.” Earps has had an active role in the design and testing phases for this collaboration with Puma, which has resulted in a collection that resonates deeply with her personal and professional spirit.


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A post shared by Mary Earps (@1maryearps)


Her influence continues to extend beyond the pitch, where she has ventured into the fashion industry with her own clothing brand, MAE27, aimed at inspiring strength and resilience through personal expression. “For me, it’s quite simple… clothing is another way of expressing yourself and your personality,” she said to Versus, highlighting the importance of authenticity both within her designs and everyday life. This philosophy has turned her brand into a platform for supporting others through their own struggles, embodying her commitment to mental health and women’s well-being.


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Mental Health

Mary Earps has also been vocal about the importance of mental health, particularly in the high-pressure world of professional sports. She believes in the power of dialogue and the need to support mental well-being among athletes, stating that “It’s been hard and there’s been a lot of twists and turns.” Her public openness about her own struggles has helped her to build a more supportive environment regarding mental health in football, and also encouraged others to share their experiences and get involved.


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A post shared by Mary Earps (@1maryearps)