GUESS JEANS announces new brand ambassador Trent Alexander-Arnold

GUESS JEANS and Nicolai Marciano announce Trent Alexander Arnold as the second face of the brand, ahead of his venture to the 2024 Euros Championship. The new California denim lifestyle brand by the American denim pioneer, GUESS JEANS reveals a series of talent that symbolise the future generation, propelled through a fresh, contemporary vision integral to the creation of GUESS JEANS.

The Liverpool FC and England player is captured alongside GUESS JEANS inaugural face and British actress & model Iris Law, photographed by Rafael Pavarotti. The GUESS JEANS ambassadors are photographed in a stripped back setting, wearing staple pieces from the inaugural collection. Rooted in denim, GUESS JEANS riffs on the essence of Americana that’s at the heart of the brand’s legacy.

The new faces; Trent Alexander Arnold and Iris Law embody the modern evolution of the brand; built upon forty years of heritage, GUESS JEANS constructs a springboard for the next four decades of the American fashion institution.

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GUESS JEANS announces new brand ambassador Trent Alexander-Arnold

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